Visa survey says bank-like protections could lift US stablecoin adoption

Visa said stablecoin adoption intention among US users could rise from 36% to 56% in a hypothetical scenario with bank-level fraud protection and deposit insurance. Visa surveyed 2,192 US-based customers. Morning Consult conducted the survey between February and March. Respondents sought faster and cheaper ways to send money abroad. Visa said 64% of respondents trust payment methods based more on the provider than the technology. Visa said willingness to use stablecoins could rise from 36% to 45% when an existing financial provider offers them. Companies are preparing for the GENIUS Act. The bill awaits finalized rules from key US financial agencies. The act is expected to take effect in January 2027. US stablecoins are not expected to receive FDIC insurance or explicit fraud protection under the act. The act will include guidelines to address illicit activities. The European System of Central Banks called for changes to EU rules on stablecoin reserves. Current rules require stablecoins to hold at least 30% of reserves as bank deposits. The requirement rises to 60% for significant tokens. The group proposed liquidity thresholds instead. The group cited risks from users quickly withdrawing deposits. The changes fall under the Markets in Crypto-Assets framework. MiCA began enforcing its stablecoin rules in June 2024. Decta said compliant euro stablecoins more than doubled in market capitalization from 2025 to 2026 before the end of MiCA's transition period. USDC and USDT had a combined market capitalization of about $260 billion.